Velocity From the Front Line to the Bottom Line eBook Dale Pollak
Download As PDF : Velocity From the Front Line to the Bottom Line eBook Dale Pollak 
In Velocity From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today's dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak.
Velocity From the Front Line to the Bottom Line eBook Dale Pollak
Dale Pollak explains in simple terms how technology has changed the way dealers operate their used car business which is the backbone of any dealership. I've held every sales management position there is over 36 years and can say without question this is the most significant book about auto retailing you will ever read. Accept the premise and you will succeed, reject it and you are destined to fail.Product details
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Tags : Velocity: From the Front Line to the Bottom Line - Kindle edition by Dale Pollak. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Velocity: From the Front Line to the Bottom Line.,ebook,Dale Pollak,Velocity: From the Front Line to the Bottom Line,New Year Publishing,BUSINESS & ECONOMICS Sales & Selling General
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Velocity From the Front Line to the Bottom Line eBook Dale Pollak Reviews
It goes a little slow with lots of personal experience stories but I guess you have to have something to break up the technical stuff
Dale Pollak has amazing foresight into the future of the automotive industry. I would highly recommend reading this book if you are in the automobile business.
Puts a model forward to create a higher focus and visibility on used vehicle inventory, based on data and Internet information. Technology has evolved from the publish date, but the direction stands.
Would like a few more real world examples although the research and experience comes through in many useful examples. Great book, quick and interesting read.
Analysis based on prevailing trends. Offers solutions to challenges facing Information Age vendors. Solid ground in shifting sands of car sales.
given as a gift and they loved it
This book takes a far different approach to the used vehicle business than I expected. Dale analyzes the U/C department with the same approach a skilled stocks and commodities broker would use, data and "return on investment" principles. Not only is it refreshing to find material on the retail automobile business, but Dale's innate intelligence and experience in the trenches really shines through with each and every page of this thought provoking book.
Moreover, if I was a store owner or GM, this book of Dales' would be required reading for all department managers, not just the U/C manager-he intertwines the book into all facets of the retail dealership. I've already recommended this book to some of my dealer friends only to find out they have read it and are applying the principles, successfully, in their daily business regimen.
Kudos to you Dale and I look forward to your next book.
Stephen Conley
Dale Pollak explains in simple terms how technology has changed the way dealers operate their used car business which is the backbone of any dealership. I've held every sales management position there is over 36 years and can say without question this is the most significant book about auto retailing you will ever read. Accept the premise and you will succeed, reject it and you are destined to fail.
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